The Australian Pulse® provides you with the data-driven intelligence you need to target and engage your customers.
Our survey-led research gives you the ability to profile Australian consumers in a way not available anywhere else, and provides you with the ability to see your customers in a whole new light that gives you the edge on your competition.
What makes us different?
We provide the only consumer profiling in Australia that uses Neuro-linguistic programming (NLP) insights to understand how consumers think, not just what they think.
These ‘thinking styles’, frame every aspect of people’s response to the world, and so are invaluable in helping to understand how consumers respond to your brand positioning, product or service, and communication.
We combine this information with detailed demographic data, Australia’s most granular geographic mapping, and behavioural and psychographic measures (values, beliefs and attitudes) to create unrivalled insight into Australian consumers.